Xtrac design and manufacture transmission systems to the Motorsport Industry including
F1, Indy Car and World Rally Cars. We produced a corporate video with a view to using
it at the many trade exhibitions they attend. Adding the extra dimension of a large
LCD screen to their stand, highlighting their work, created a better presence and
ultimately potential new enquiries from customers. Following on the success of the
exhibition project Xtrac now also use the video to enhance the company website.
Coventry Solihull & Warwickshire Sport have commissioned us to produce several films
to promote the message of sports participation within the region. The films have
been varied In content and in objectives ranging from promoting new sporting opportunities
for young athletes to informing a diverse range of partners to new initiatives and
ideas coming from Sport England. Using and distributing DVDs to relay CSW Sport’s
message has proved to be a valuable resource.
Derbyshire County Council were implementing a Computerised Staff Roster System throughout
its Social Care Department. It involved changes in working practices and they wanted
to explain the benefits and allay any fears staff may have. DBI used council staff
who were involved in a pilot scheme to give a personal account of their experiences
of the new system. The resulting interviews gave an honest and informative “real
life feel” to the programme, something their colleagues could relate to and embrace.